A comprehensive case study showcasing how a modern quick service restaurant POS transformed a beloved bagel shop’s efficiency, customer experience, and profitability.
In This Post
Myrtle Ave. Bagels, a beloved fixture in the Brooklyn community, made the strategic decision to modernize their operations by transitioning from traditional cash registers to the comprehensive Vouch Restaurant POS system.
This transformation has resulted in streamlined operations, enhanced customer experience, increased revenue streams, and significant operational efficiencies.
This case study explores the nine key areas where Vouch quick service restaurant POS has revolutionized Myrtle Ave. Bagels’ business operations, making them a standout quick service restaurant in the competitive food scene.
The Challenge: Fast-Paced Market Demands Modern Solutions
- Relied on traditional cash registers and manual processes.
- Experienced operational bottlenecks slowing service.
- Increased potential for human errors in orders and transactions.
- Limited ability to compete with other quick-service restaurants.
- Needed a solution to manage both in-store and online operations efficiently.
The need for a comprehensive solution that could handle both in-store and online operations became critical for their continued growth and success in serving their diverse and demanding customer base.
1. Lightning-Fast Operations with Zero Errors
The Transformation: The transition from manual ticket systems to Vouch’s quick service restaurant POS has fundamentally changed how Myrtle Ave. Bagels processes transactions during Brooklyn’s busy morning and lunch rushes. The system’s intuitive interface and robust processing capabilities have eliminated the inefficiencies that once plagued their operations.
Impact: Customers experience shorter wait times during morning commutes, staff work more efficiently during peak hours, and the business processes significantly more transactions throughout the day, directly contributing to increased daily revenue.
2. Commission-Free Online Ordering with On-Demand Delivery
The Innovation: Vouch POS’s commission-free restaurant online ordering system integrated with DoorDash Drive has opened up entirely new revenue streams for Myrtle Ave. Bagels, enabling them to serve customers throughout Brooklyn without the overhead of maintaining their own delivery fleet.
Impact: The business has expanded its customer base significantly, with delivery orders representing a substantial portion of daily sales. This has been particularly valuable during peak breakfast hours when in-store capacity is limited.
3. Branded Mobile Applications for Brooklyn’s Tech-Savvy Customers
The Digital Presence: Vouch POS provided Myrtle Ave. Bagels with a branded mobile ordering app for both iOS and Android platforms, creating a direct digital connection with Brooklyn’s tech-savvy customer base.
Impact: The mobile app has become a significant order channel, particularly popular among Brooklyn’s younger demographic. This has also reduced in-store congestion during peak periods.
4. Built-in Loyalty & Rewards Program
The Customer Retention Strategy: One of the most impactful features has been the integrated restaurant loyalty and rewards system, which was previously impossible with their cash register system and is crucial for building customer loyalty in Brooklyn’s competitive food scene.
Impact: Customer retention has improved significantly, with regular Brooklyn customers visiting more frequently to earn and redeem rewards. The transparency of the system builds trust and encourages larger orders.
5. Cash Discount Program for Win-Win Savings
The Smart Financial Strategy: Vouch POS enabled Myrtle Ave. Bagels to implement a cash discount program that benefits both the business and Brooklyn customers while encouraging cash payments.
Impact: The program has successfully increased cash payments while providing tangible savings to price-conscious Brooklyn customers. This has resulted in improved profit margins on both transactions.
6. Dynamic Digital Menu Boards Across Six Displays
The Visual Revolution: The implementation of six digital menu boards throughout the restaurant has transformed the customer ordering experience and operational flexibility for this Brooklyn quick service restaurant.
Impact: Brooklyn customers make ordering decisions more quickly, staff spend less time explaining menu options, and the restaurant maintains a modern, professional appearance that attracts new customers exploring Brooklyn’s food scene.
7. One-Click Item Management Across All Channels
Streamlined Inventory Control: The ability to instantly remove sold-out items across all ordering platforms has revolutionized inventory management for Myrtle Ave. Bagels, especially crucial during Brooklyn’s unpredictable rush periods.
Impact: This feature has eliminated the common problem of customers ordering sold-out items through different channels, reducing complaints and improving the overall customer experience. Staff efficiency has increased dramatically as they no longer need to manage inventory across multiple systems.
8. Comprehensive Third-Party Integration: One POS for All Orders
Unified Order Management: Myrtle Ave. Bagels now receives all orders-whether from in-store, their website, mobile app, or third-party delivery platforms-directly through their Vouch POS system, eliminating the need for multiple tablets cluttering their workspace.
Impact: The workspace is now cleaner and more organized, staff efficiency has improved dramatically, and there’s been a significant reduction in missed or delayed orders. Menu consistency across all platforms has enhanced the brand experience for Brooklyn customers regardless of how they choose to order.
9. Comprehensive Advanced Reporting and Analytics
Data-Driven Decision Making: The advanced reporting and analytics capabilities have provided Myrtle Ave. Bagels’ ownership with unprecedented insights into their Brooklyn operations.
- Mobile App Analytics:
- Real-Time Sales Data: Owners can monitor sales performance throughout Brooklyn’s various rush periods from anywhere
- Product Performance: Detailed insights into which bagel varieties and items are most popular among Brooklyn customers
- Staff Performance: Track individual staff productivity and transaction efficiency during peak hours
- Customer Patterns: Understand Brooklyn-specific peak hours, popular items, and neighborhood customer preferences
- Back Office Reporting:
- Comprehensive Financial Reports: Daily, weekly, and monthly financial summaries with detailed breakdowns
- Inventory Management: Track ingredient usage and identify trends to optimize ordering for Brooklyn suppliers
- Labor Cost Analysis: Monitor staff costs relative to sales performance in Brooklyn’s competitive wage market
- Comparative Analysis: Compare performance across different time periods and identify Brooklyn-specific trends
- Tax Preparation: Simplified tax reporting with detailed transaction records for New York tax requirements
- Remote Management Benefits:
- Off-Site Monitoring: Owners can oversee operations even when not physically present at the Brooklyn location
- Quick Decision Making: Access to real-time data enables immediate responses to operational needs
- Strategic Planning: Historical data supports informed decisions about staffing for Brooklyn’s unique traffic patterns, inventory, and promotions
Impact: The ownership team now makes data-driven decisions that have optimized staffing schedules for Brooklyn’s unique customer patterns, improved inventory management with local suppliers, and identified the most profitable menu items and time periods.
The Results: Measurable Business Transformation in Brooklyn
The implementation of Vouch POS has delivered transformative results across all aspects of Myrtle Ave. Bagels’ operations:
- Operational Efficiency:
- Transaction times reduced from minutes to seconds, crucial for Brooklyn’s fast-paced environment
- Elimination of manual errors and processing mistakes during busy periods
- Streamlined staff workflows and improved productivity across all ordering channels
- Revenue Growth:
- New revenue streams through commission-free online ordering and delivery services throughout Brooklyn
- Increased average transaction values through loyalty programs
- Higher tip collection rates benefiting staff in Brooklyn’s competitive job market
- Customer Experience:
- Multiple ordering channels (in-store, online, mobile app) catering to Brooklyn’s diverse customer preferences
- Reduced wait times and improved service speed during morning and lunch rushes
- Transparent loyalty program with visible rewards that Brooklyn customers appreciate
- Cost Management:
- Reduced processing fees through cash discount program
- Eliminated printing costs for menu updates
- Commission-free online ordering keeping more profit in-house
- Improved inventory management through detailed reporting and real-time 86 item control
- Business Intelligence:
- Real-Time access to performance data specific to Brooklyn market patterns
- Ability to make informed decisions quickly based on neighborhood trends
- Better understanding of Brooklyn customer preferences and seasonal patterns
